6 seo tips
1.Choose the right keywords to optimise for. Focus on search phrases, not single keywords, and put your location in your text. There are a number of good tools available for discovering keywords.
2.Use keywords in meta description tags. Search engines show the meta description in search results mostly when the searched for phrase is contained in the description. Optimising the meta description is very important for SEO .
3.Use a unique, keyword focused Title tag on every page of your site.
4.Add an XML sitemap so that search engines know and understand how your website is organised.
5.Make sure that you don’t have 2 websites – www and non-www version. Decide which you want to use and 301 redirect the other to it. In other words, if you prefer to use the http://www.domain.com version, then http://domain.com should redirect to it.
6.When link building, quality is more important than quantity. One single, good, authoritative link can do more for you than a number of poor quality links. Write content that is linkable and shareable.
You may also be interested in our SEO checklist.
This article was written by Jane Walker (tel. 0777 169 1194). I hope you found it useful.